Research and more research is the most important aspect of planning to write a good business plan. It will empower you with knowledge of the environment your business will be operating in and this will help improve the quality and relevance of your business plan. 

A well-researched business plan will help steer your business in a particular direction or it could be used to convince a financial institutions to invest or raise finance. If you are selling your business or a new shareholder wants to buy into your business, then a business plan is the go to document to help with the decision. 

The main components of a business plan are :   The executive summary; business description; marketing strategy; SWOT analysis; management team; product of service description; operating plan and the financial projections. 

This is the part of the business plan that everyone will read. A good executive summary will go along way in convincing the reader that lots of planning and thought went into the preparation of the document which should entice them to continue reading. 

The owner of the business in consultation with a professional service such as SwiftReg should prepare the cashflow.  It is advisable to use realistic figures as the Business Plan should reflect the viability of the project before too much funding is invested.